adops.com expands into Latin America
[New York, NY; November 3, 2025] — Today, adops.com announced it is part of the Google Certified Publishing Partner (GCPP) program in Spanish-speaking Latin America (SPLA). This expansion brings the benefits of the GCPP to publishers across nine countries in the region, providing access to Google Ad Manager, along with the knowledge and capabilities needed to help publishers grow.
Now, with adops.com, more SPLA publishers can use Ad Manager and the guidance that comes with it, including access to the education and training they need on best practices for monetization.
Craig Leshen, President of adops.com, said the announcement is a direct reflection of the company’s long-standing commitment to helping publishers maximize the value of their advertising technology.
“Our new role in the Google Certified Publishing Partner (GCPP) program for Spanish-speaking Latin America is a natural extension of the work we have been doing for decades,” Leshen said. “We have helped publishers in the US and Canada take full advantage of Google Ad Manager 360, and now we are excited to bring the same level of expertise and support to publishers across this region.”
Publishers in SPLA will now gain access to GAM360 functionality that was previously unavailable to them. For many, this means they can upgrade to a more advanced platform that provides flexibility and tools required to maximize revenue. adops.com’s role goes beyond reselling the platform, as they also provide technical support, implementation services, and ongoing strategic guidance that help publishers deploy and manage Ad Manager effectively.
Leshen also emphasized that the opportunity is about more than technology.
“Spanish-speaking Latin America represents a dynamic and expanding opportunity for publishers,” Leshen said. “Through the Google Certified Publisher Program, we’re able to bring the full strength of our team’s experience to the region, from advanced platform knowledge to hands-on support, so SPLA publishers can take advantage of new opportunities.”
With their expansion into Spanish-speaking Latin America through this partnership, adops.com is reinforcing its mission to put publishers first, so they can grow revenue, strengthen operations, and compete more effectively in every market they serve.
About adops.com
adops.com is the execution partner that connects publisher goals to platform performance. With more than 20 years of hands-on experience, we operate inside the ad stack: solving problems, running campaigns, optimizing workflows, and helping both sides deliver under real-world conditions. We help publishers unlock revenue and help ad technology solutions partners get adopted where it counts. Embedded in your business. Designed to deliver results. That's how advertising operations should be done.
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