Blog

Practical insight into the workflows, systems, and operational challenges and opportunities shaping modern publisher ad operations.

February 12, 20264 min read

Fewer logins, more leverage: How adops.com helped a global publisher simplify ad operations and unlock newsletter revenue

Discover how Elsevier streamlined ad operations and enhanced revenue potential through consolidation and flexible support, ...

September 24, 20242 min read

Unlock the Power of Newsletter Advertising with EAC

Unlock the potential of newsletter advertising with EAC, maximizing engagement, revenue, and efficiency in your digital ...

October 12, 20213 min read

Thinking Inside the InBox: OAO EAC

Discover how OAO EAC empowers publishers to seamlessly monetize newsletters with Google Ad Manager, enhancing revenue ...

March 9, 20214 min read

The Future of Newsletters

March 8, 20212 min read

Passendo and OAO Launch Strategic Partnership in the US

Discover how Passendo and OAO's partnership enhances in-email advertising, allowing publishers to leverage targeted data for ...

October 31, 20196 min read

Ops on the Rise: Programmatic Shifts and Newsletter Openings

Discover how programmatic advertising is evolving and learn about the untapped revenue potential of newsletter advertising for ...